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Introducing | AEC Industry Insights

Updated: Jul 4


Naveen Kumar, Meghna Singh, COVID, COVID19, pandemic, lockdown, labour, labourer, migrant, unskilled, skilled, contractor, subcontractor, OEM, manufacturer, material, logistics, homebuyer, homeowner, Architecture, Engineering, Construction, AEC, Stakeholder, Stakeholders, Analysis, Research, R&D, Primary Survey, Secondary Research, Development, Forecast, Snapshot, KPMG, Deloitte, EY, pwc, McKinsey, Government of India, GDP, Economic Survey of India, Cushman & Wakefield, CW, JLL, Anarock, CBRE, Real Estate Agency, Agent, Zeyka, Zeyka India, Architecture, Interior Design, Home Renovation, Construction, Tech, Design, Project Management Consulting, Architect, Architects, Interior, Interiors, Interior Designer, Interior Designers, Modular Wardrobe, Modular Bathroom, Modular Kitchen, Living Room, Dining Room, Bedroom, Kid's Room, Pooja Room, Garden Design, Landscape Design, False Ceiling, Balcony, New Delhi, Delhi NCR, Mumbai, Bangalore, Hyderabad, Pune, Kolkata, Chennai, Ahmedabad

The COVID-19 Pandemic has wreaked havoc in everyone’s lives and livelihoods. The world has experienced repeated lockdowns. The global economic system has experienced many bumps. This has resulted in decreased productivity and job losses. Projects remain piled up and pending across all economic sectors.

Coming to the construction and infrastructure sector, experts are under a false presumption. They think that construction is immune to the recession-induced by COVID-19. They cite the sector's lack of digitisation and the physical nature of work as the reason. Yet, the ground reality seems to provide a different view.


Naveen Kumar, Meghna Singh, COVID, COVID19, pandemic, lockdown, labour, labourer, migrant, unskilled, skilled, contractor, subcontractor, OEM, manufacturer, material, logistics, homebuyer, homeowner, Architecture, Engineering, Construction, AEC, Stakeholder, Stakeholders, Analysis, Research, R&D, Primary Survey, Secondary Research, Development, Forecast, Snapshot, KPMG, Deloitte, EY, pwc, McKinsey, Government of India, GDP, Economic Survey of India, Cushman & Wakefield, CW, JLL, Anarock, CBRE, Real Estate Agency, Agent, Zeyka, Zeyka India, Architecture, Interior Design, Home Renovation, Construction, Tech, Design, Project Management Consulting, Architect, Architects, Interior, Interiors, Interior Designer, Interior Designers, Modular Wardrobe, Modular Bathroom, Modular Kitchen, Living Room, Dining Room, Bedroom, Kid's Room, Pooja Room, Garden Design, Landscape Design, False Ceiling, Balcony, New Delhi, Delhi NCR, Mumbai, Bangalore, Hyderabad, Pune, Kolkata, Chennai, Ahmedabad

KPMG’s report on COVID-19’s impact on India’s Construction sector presents a grim overview. The key takeaway is that India's AEC industry will add 15% to 34% less Gross Value Added (GVA) in FY22 compared to FY21. Its employment opportunities are set to shrink by 11 % to 25% between the financial years. This is a result of a 30% reduction in net investment by businesses. The sector's demand-driven nature has suffered due to low public sentiment.

Perhaps, now is a good time to revisit the 2017 Mckinsey Global Institute’s (MGI) report on the industry. It highlighted various avenues for the sector to improve over the long term. It revealed how the industry could raise its productivity levels by 50% to 60%. Moreover, there is a scope to add over $1.6 trillion a year towards incremental global value. Its insights have built on the inputs provided by key industry stakeholders.


Naveen Kumar, Meghna Singh, COVID, COVID19, pandemic, lockdown, labour, labourer, migrant, unskilled, skilled, contractor, subcontractor, OEM, manufacturer, material, logistics, homebuyer, homeowner, Architecture, Engineering, Construction, AEC, Stakeholder, Stakeholders, Analysis, Research, R&D, Primary Survey, Secondary Research, Development, Forecast, Snapshot, KPMG, Deloitte, EY, pwc, McKinsey, Government of India, GDP, Economic Survey of India, Cushman & Wakefield, CW, JLL, Anarock, CBRE, Real Estate Agency, Agent, Zeyka, Zeyka India, Architecture, Interior Design, Home Renovation, Construction, Tech, Design, Project Management Consulting, Architect, Architects, Interior, Interiors, Interior Designer, Interior Designers, Modular Wardrobe, Modular Bathroom, Modular Kitchen, Living Room, Dining Room, Bedroom, Kid's Room, Pooja Room, Garden Design, Landscape Design, False Ceiling, Balcony, New Delhi, Delhi NCR, Mumbai, Bangalore, Hyderabad, Pune, Kolkata, Chennai, Ahmedabad

As per our initial analysis of the market’s conditions, businesses remain hit. They are facing continuous challenges due to the Pandemic. This, despite the various measures by the Union government to stimulate the economy. Certain issues remain common across the sectors and even industries.

Post COVID-19, the vigor attributed towards addressing these issues is more than necessary. These insights are indicative of the fact that executives are craving to push for a change.

AEC Industry Insights aims to address the longer-term strategic questions. Thus, the column has carried out comprehensive market research and survey. We have run an in-depth analysis of COVID-19’s impact across all value chains. And, we have been successful at capturing the links between key economic sectors.


Naveen Kumar, Meghna Singh, COVID, COVID19, pandemic, lockdown, labour, labourer, migrant, unskilled, skilled, contractor, subcontractor, OEM, manufacturer, material, logistics, homebuyer, homeowner, Architecture, Engineering, Construction, AEC, Stakeholder, Stakeholders, Analysis, Research, R&D, Primary Survey, Secondary Research, Development, Forecast, Snapshot, KPMG, Deloitte, EY, pwc, McKinsey, Government of India, GDP, Economic Survey of India, Cushman & Wakefield, CW, JLL, Anarock, CBRE, Real Estate Agency, Agent, Zeyka, Zeyka India, Architecture, Interior Design, Home Renovation, Construction, Tech, Design, Project Management Consulting, Architect, Architects, Interior, Interiors, Interior Designer, Interior Designers, Modular Wardrobe, Modular Bathroom, Modular Kitchen, Living Room, Dining Room, Bedroom, Kid's Room, Pooja Room, Garden Design, Landscape Design, False Ceiling, Balcony, New Delhi, Delhi NCR, Mumbai, Bangalore, Hyderabad, Pune, Kolkata, Chennai, Ahmedabad

Thus, the column will be able to include top-down reviews of industry dynamics. It will relate them to the bottom-up analysis of companies' data. Executive surveys will add a unique perspective where numbers cannot. Our articles have structured insights into short, medium, and long-term for easier understanding.

We have collected many primary and secondary sources of data. We are referencing important Interviews and Focused-Group Discussions while conducting our own. They will supplement the secondary data obtained from research papers and consultation reports. Throughout, our focus remains on executives belonging to various AEC firms in India.

We have arrived at ‘possible interventions’ for the governments and private sector. Thus, the column will serve executives in their ecosystem. It will inform them of the effects on their part of the value chain. And, to what extent they face exposure in their current operations. It will try to provide them the knowledge necessary to prepare for their future. A future in an industry radically different from the present.

The column will also offer alignment with ‘Aatma Nirbhar Bharat’ (Self-reliant India). It will offer suggestions to achieve its goals. Our vision is to contribute towards strengthening India's socio-economic status. Leveraging and improving existing infrastructure, systems, demography, and demand, are key. The column will offer workable solutions in this direction. It will try to provide solutions to plug the current loopholes in the industry. All this, while envisioning India as the hotspot for global investment.

Naveen Kumar, Meghna Singh, COVID, COVID19, pandemic, lockdown, labour, labourer, migrant, unskilled, skilled, contractor, subcontractor, OEM, manufacturer, material, logistics, homebuyer, homeowner, Architecture, Engineering, Construction, AEC, Stakeholder, Stakeholders, Analysis, Research, R&D, Primary Survey, Secondary Research, Development, Forecast, Snapshot, KPMG, Deloitte, EY, pwc, McKinsey, Government of India, GDP, Economic Survey of India, Cushman & Wakefield, CW, JLL, Anarock, CBRE, Real Estate Agency, Agent, Zeyka, Zeyka India, Architecture, Interior Design, Home Renovation, Construction, Tech, Design, Project Management Consulting, Architect, Architects, Interior, Interiors, Interior Designer, Interior Designers, Modular Wardrobe, Modular Bathroom, Modular Kitchen, Living Room, Dining Room, Bedroom, Kid's Room, Pooja Room, Garden Design, Landscape Design, False Ceiling, Balcony, New Delhi, Delhi NCR, Mumbai, Bangalore, Hyderabad, Pune, Kolkata, Chennai, Ahmedabad



About the Author Naveen Kumar is a public policy and regulatory governance professional. He is a graduate of the Tata Institute of Social Sciences (TISS), Hyderabad. He has experience working at the Gitika Trust, Tata Institute of Social Science (TISS) Hyderabad, Krishi Vigyan Kendra - MYRADA, AID India Eureka, Larsen & Toubro Infotech Ltd. (LTI) and Eco Foundation for Research and Training (EFFORT). About the Illustrator Meghna Singh is an architect, urban sketcher and design enthusiast. She is a graduate of the School of Planning and Architecture Bhopal. She has won numerous national and international architecture design competitions, namely, NASA Mohammad Shaheer Landscape Trophy 2018, Heal+ Regenerative Housing for Kerala 2019, and the World Architecture Festival Student Charrette, Amsterdam 2019. She has experience working at Archohm Consultants Pvt. Ltd.

About the Publication

Zeyka is a post Covid, tech-enabled Architecture and Interior Design startup. The architecture, interior design and renovation industries are opaque and hard to navigate markets. Zeyka provides knowledge and transparency to homeowners and designers, making their processes more informed and efficient.

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